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Era or Wix?

Short answerA free-form visual site first: Wix. A site fed by the business’s own records: Era.

Wix is one of the best-known site builders, with a drag-and-drop editor and add-ons for bookings and stores. In Era the site is the shop window of the business itself: bookings, products and forms come straight from business records.

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Side by side

The things a small business uses every day. Every row about Wix was read on Wix’s own site on 18 October 2026; rows we could not check are left out.

Era and Wix side by side
Era
Wix
Customer records and sales pipeline
Yes
Partly
Online booking and staff calendarsWix Bookings, Core and up
Yes
Yes
Online store, stock and ordersWix Stores, Core and up
Yes
Yes
Quotes and invoicesWix: price quotes and invoices
Yes
Yes
WhatsApp, Instagram and email in one inboxWix Inbox: site chat and email
Yes
Partly
Website on your own domain
Yes
Yes
Your own tables (database)Wix CMS collections
Yes
Partly
Workflows on business eventsWix Automations
Yes
Partly
Turkish interface, lira and VATWix offers a Turkish interface
Yes
Yes
Pricing
Prices soon; AI runs on your own subscription or API key
Free plan + Light to Business Elite plans

Wix is a trademark of its owner and is not affiliated with Era. Products change quickly — if a row is out of date, tell us and we will fix it.

What it looks like in Era

This job has its own screen in Era, in the same workspace as customer cards, the calendar, the inbox and the AI. The screen below is Era itself, with sample data.

Sample screen · illustrative data

Switching from Wix to Era

An afternoon’s work. If you like, spend the first week using both; nothing switches off at once.

  1. 1Pick a theme for your trade in Era.
  2. 2Move your pages’ text and pictures; booking and product sections fill themselves from your records.
  3. 3Point your domain to Era.
  4. 4Forms now arrive as customer cards.
Example run · sample data

When Wix is the better pick

If a visual site comes first and you want lots of templates and a free-form editor, Wix is a good start.

When Era is the better pick

In Era the site shares data with customer cards, invoices, inbox and the AI team. A booking from the site lands on the customer card and the calendar with nothing to connect.

Era and Wix — questions

If a visual site comes first and you want lots of templates and a free-form editor, Wix is a good start. In Era the site shares data with customer cards, invoices, inbox and the AI team. A booking from the site lands on the customer card and the calendar with nothing to connect.

Era’s theme editor is section-based: less free-form but tidy on every device. For pixel-level freedom, Wix is more flexible.

You rebuild the pages with Era’s themes and point your domain to Era. Content is copied, design re-chosen.

More comparisons

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One workspace for your business.

Open Era with your own AI subscription or API key. Turn on what you need and add the rest later — the same workspace on Windows and the web.

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